One subscription replaces your entire stack
Bring On The Leads combines CRM, funnels, email, SMS, scheduling, and automations into one platform — for less than most businesses pay for those tools separately. Here's what's included, what's optional, and how to get a quote tailored to your business.
Everything in the base platform
One subscription covers the core tools most small businesses need. No paying per feature. No stacking separate subscriptions.
CRM & Custom Pipelines
Funnel & Website Builder
Email Marketing
SMS Marketing
Automated Workflows
Unified Inbox
Appointment Scheduling
Reporting & Analytics
Base platform, add-ons, and usage-based costs
Transparent breakdown of what's included, what's optional, and what's billed by usage.
Base Platform
Everything you need to capture, follow up, close, and retain — in one subscription.
- CRM & Custom Pipelines
- Funnel & Website Builder
- Email Marketing
- SMS Marketing
- Automated Workflows
- Unified Inbox
- Appointment Scheduling
- Reporting & Analytics
Optional Add-Ons
Add capabilities as you grow. Each is priced separately and only if you need it.
- AI Voice Assistant
AI-powered inbound call handling and scheduling.
- Additional User Seats
Add team members as your business grows.
- Premium Integrations
Advanced third-party tool connections.
- White-Label Agency Mode
Manage multiple client sub-accounts under your brand.
Usage-Based Items
Billed at transparent per-unit rates. Only pay for what you actually use.
- Text Messages
Billed per message at transparent carrier rates.
- Email Sends
Included up to your plan limit; overages billed per 1,000 sends.
- Phone Numbers & Calling
Monthly number rental plus per-minute calling rates.
- AI Processing
Per-interaction pricing for AI voice and text features.
Regulatory carrier fees for SMS (A2P 10DLC registration) may apply and are passed through at cost.
What BOTL replaces
Most businesses pay for 6–8 separate subscriptions that BOTL consolidates into one. Here's the honest breakdown — we're not claiming you'll save 90%, but you will eliminate multiple bills and logins.
| Tool you're paying for | What replaces it in BOTL | Typical standalone cost |
|---|---|---|
| CRM (Salesforce, HubSpot, Pipedrive) | CRM & Pipelines | $50–$150/mo |
| Funnel Builder (ClickFunnels, Kartra) | Funnel Builder | $97–$297/mo |
| Email Tool (Mailchimp, ActiveCampaign) | Email Marketing | $20–$50/mo |
| SMS Platform (SimpleTexting, EZ Texting) | SMS Marketing | $30–$100/mo |
| Scheduling App (Calendly, Acuity) | Appointment Scheduling | $10–$20/mo |
| Review Software (Birdeye, Podium) | Reputation Management | $50–$150/mo |
| Help Desk / Inbox (Front, Zendesk) | Unified Inbox | $50–$100/mo |
| Automation Tool (Zapier Pro) | Automated Workflows | $20–$50/mo |
| Estimated total if purchased separately | $327–$917/mo | |
These ranges are based on publicly listed pricing for popular standalone tools as of 2026. Your actual costs depend on your plan tiers and usage. We'll map your exact stack on a demo call.
We set it up for you
You don't get a login and a "good luck." Onboarding is included for most plans — here's what happens after you sign up.
Discovery Call
We learn your sales process, lead sources, and goals. You get a configured quote based on your actual needs — not a generic price tier.
We Build Your System
We set up your pipelines, import contacts, connect lead sources, and build your first follow-up automations. You don't start from a blank account.
Team Training
We walk your team through the CRM, inbox, and workflows so everyone knows how to use it from day one.
Ongoing Support
Need a new pipeline, automation, or integration? We handle it. You're not left to figure it out alone.
For complex multi-location or enterprise rollouts, a one-time implementation fee may apply. We'll tell you upfront on your demo call — no surprises after you sign up.
Who should talk to us first
Book a demo if you...
- Are paying for 3+ separate marketing/sales tools
- Lose leads because no one follows up fast enough
- Want one system instead of a tangled stack
- Need help setting it up — not just software
Contact sales directly if you...
- Are an agency managing 10+ client accounts
- Need multi-location or enterprise-level rollout
- Require custom integrations or HIPAA compliance
- Have 50+ users to onboard
Questions buyers ask before choosing BOTL
What does BOTL cost?
Pricing depends on your contact volume, number of users, and which features you need. Most small businesses get a fully configured setup for less than they were already paying across separate tools. The best way to get an accurate quote is a 15-minute demo call where we map your exact requirements.
Is there a free trial?
We offer a guided demo so you can see the platform configured for your business before you commit. Because we handle setup and onboarding for you, a personalized walkthrough is more useful than a blank trial account you'd have to build from scratch.
What's included in the base platform?
CRM with custom pipelines, funnel and website builder, email marketing, SMS marketing, automated workflows, unified inbox, and appointment scheduling. You get all core tools in one subscription rather than paying for each separately.
What costs extra on top of the platform?
Usage-based items like text messages, email sends beyond your plan, phone numbers, AI processing, and certain premium integrations are billed separately at transparent per-unit rates. We go over every line item on your demo call so there are no surprises.
Do I pay for setup and onboarding?
Setup and onboarding are included for most plans. We build your pipelines, import your contacts, connect your lead sources, and train your team. For complex multi-location or enterprise rollouts, a one-time implementation fee may apply — we'll tell you upfront if it does.
How does pricing compare to buying tools separately?
Most businesses pay $250-$750+ per month across a CRM, email tool, SMS platform, funnel builder, scheduling app, and review software. BOTL replaces all of them with one subscription, and we set it up for you. See the tool consolidation table above for the breakdown.
Are there any hidden fees?
No. Every cost — platform, usage-based items, optional add-ons, and any implementation fee — is spelled out on your demo call before you sign up. Regulatory carrier fees for SMS (if applicable) are passed through at cost with no markup.
Explore what's included
Frequently Asked Questions
How much does Bring On The Leads cost?
Pricing depends on your contact volume, number of users, and which features you need. Most small businesses get a fully configured setup for less than they were already paying across separate tools. The best way to get an accurate quote is a 15-minute demo call where we map your exact requirements.
Is there a free trial?
We offer a guided demo so you can see the platform configured for your business before you commit. Because we handle setup and onboarding for you, a personalized walkthrough is more useful than a blank trial account you'd have to build from scratch.
What's included in the base platform?
The base platform includes CRM with custom pipelines, funnel and website builder, email marketing, SMS marketing, automated workflows, unified inbox, and appointment scheduling. You get all core tools in one subscription rather than paying for each separately.
What costs extra on top of the platform?
Usage-based items like text messages, email sends beyond your plan, phone numbers, AI processing, and certain premium integrations are billed separately at transparent per-unit rates. We go over every line item on your demo call so there are no surprises.
Do I pay for setup and onboarding?
Setup and onboarding are included for most plans. We build your pipelines, import your contacts, connect your lead sources, and train your team. For complex multi-location or enterprise rollouts, a one-time implementation fee may apply — we'll tell you upfront if it does.
Can I cancel anytime?
Yes. Plans are month-to-month or annual. If you prepay annually and need to cancel, we prorate the refund for unused months. There are no long-term lock-in contracts for standard plans.
How does pricing compare to buying tools separately?
Most businesses pay for a CRM ($50–$150/mo), email tool ($20–$50/mo), SMS platform ($30–$100/mo), funnel builder ($97–$297/mo), scheduling app ($10–$20/mo), and review software ($50–$150/mo) — often $250–$750+ per month combined. BOTL replaces all of them with one subscription, and we set it up for you.
Is pricing different for agencies managing multiple clients?
Yes. Agencies can white-label the platform and manage multiple client sub-accounts from one dashboard. Agency pricing is based on the number of sub-accounts and usage. Contact us for a configured agency quote.
Are there any hidden fees?
No. Every cost — platform, usage-based items, optional add-ons, and any implementation fee — is spelled out on your demo call before you sign up. Regulatory carrier fees for SMS (if applicable) are passed through at cost with no markup.
Do you offer discounts for annual billing?
Annual billing reduces your monthly cost compared to month-to-month. We'll show you both options on your demo call so you can choose what works for your budget.
Get a quote configured for your business
Book a 15-minute demo and we'll map your current tools, show you exactly what BOTL replaces, and give you a transparent quote — no pressure.