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- Features
Everything You Need.
Nothing You Don't.
BOTL is the most comprehensive sales and marketing platform built for agencies and businesses that want to scale.

CRM & Pipeline Management
Keep track of where the leads are and what stage they are in the sales funnel. Manage unlimited contacts and pipelines.
- Drag and drop pipelines
- Unlimited contacts
- Custom fields and tags
Funnel & Website Builder
Build full-featured websites with custom menus. Create high-performing and captivating landing pages all in one place.
- Drag & drop editor
- Pre-built templates
- Custom domains
Email Marketing
Create beautiful email campaigns and broadcast messages to your entire list with our robust email builder.
- Visual builder
- Automated sequences
- High deliverability
2-Way SMS Marketing
Engage with your leads via text message directly from the platform. Automate SMS follow-ups and appointment reminders.
- Bulk texting
- Automated replies
- Local numbers
Automated Workflows
Build complex, multi-channel automated marketing campaigns that run on autopilot.
- Visual workflow builder
- Multi-channel logic
- Conditional splits
Unified Inbox
View and respond to SMS, emails, Facebook messages, Instagram DMs, and web chat from one single inbox.
- Cross-platform sync
- Team collaboration
- Mobile app access
Appointment Scheduling
Capture appointments and request appointments. We've built our own calendar application within BOTL so you can capture the appointment all in one straightforward flow.
- Calendar sync
- Automated reminders
- Paid appointments
See How These Features Work Together
Each feature is part of a connected workflow. Explore the solution pages to see the full picture.